Artwork/Photo/AV/Digital
Visuals must support directly a client's message and business objective.
Steps	Check if used	Time (est.)	Hourly Rate	Estimate	Person Assigned
State client business objective
State communications objective
State objective of art/photo/AV/digital
Determine if art/photo/AV/digital is newsworthy
Write outline of content/design
Client approval of outline
Create visual
Client approval of visual
Replicate
…Write captions (with name of contact.)
…Attach captions
Subtotal
Contingency (15%)
Total
Out of Pocket Expenses
Telephone/fax
Reproduction
Other (Name)
Other (Name)
SUBTOTAL
Contingency (15%)
TOTAL
GRAND TOTAL TIME AND OOP
Client initials._________	Initials of person assigned_________