Week 12: Cost-effective Corporate Communication (Click to read notes)
| Discussion | Corporate communication and
simple structure Staffing corporate communication The map of effective corporate communication Input/output diagram for communication |
| Exercise | Deliver and discuss your input/output diagram for communication in your department that ties your communication to the strategic message. |
| Assignment | Reading:
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| Exercise | Deliver an oral report on your project for critique in class. |
Week 13: Oral Reports, Part 1
| Discussion | |
| Exercise | Verbal reports on projects. Each student delivers a report on a chosen department in 10 minutes. Class discusses and critiques. |
| Assignment | Reading:
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| Exercise | Continue verbal reports |
Week 14: Oral reports, Part 2
| Discussion | |
| Exercise | Verbal reports on projects. Each student delivers a report on a chosen department in 10 minutes. Class discusses and critiques. |
| Assignment | Reading:
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| Exercise | Finish verbal reports. |